Diary post 12

Today i have been working on my music video which is proving a time consuming task. I have learnt how to add video transitions in order to allow scenes to flow rather than stopping and restarting in blunt cuts- this encourages a professional feel typically demonstrated in music videos.
I also added an interesting effect by altering the opacity and placing a video clip over another on the timeline- this allowed both images to be seen  blended into one and hopefully will captivate and entertain the audience.
I have found it difficult to sync the music and actress together in perfect timing, it's resulted in having to repeatedly watching the clip over and over again second by second in order to recognise the lyrics being mimed.

Diary post 11

I have drafted my magazine advertisement which will be in the form of a poster. I sketched out how i would like it to look, placing my actress central to the poster, with her name placed on her chest in a cursive font which fits with the enchanting, magical theme. This theme is continued with the use of stars surrounding her, i hope to add these in using programme photoshop. I ensured that i also included release dates and details about online availability so that customers are aware of how,where and when they can purchase the artists music. The name of the song is placed in large cursive font which is clear and eye catchy hopefully successful in grabbing the audiences attention. This week i also completed my risk assesment which reviewed potential danger hazards to the actresses and producers on my shoot, and methods of avoiding these.

Diary post 10

This week i completed my shot list consisting of the different shots i intend to use in my music video. I tried to be versatile and include a variety of shots, angles and movements, with the intention to create an exciting music video which interacts with the audience. The shot list also includes details about timing, and how shots should correlate with the song. This week i also reponded to my audience feedback, hghlighting how it had been useful to me, focusing on the improvements i made as a result of recieiving it.

Diary post 9

Today i spent time looking at music videos to gather further ideas i can use whilst shooting. I have begun shooting some practice clips at home over the past week, focusing on naturalistic areas which is something that i want included in my music video. I particularly like the music video for 'Lana Del Rey- Video Games' and have placed it on my inspirations page. Her music video combines a range of clips featuring different people, places and eras. I  like the interesting, unique feel to the music video, so i have considered changing my ideas slightly and create a music video which combines different shots of various places, people,emotions, weather etc. However i want to have a particular theme, so I've decided to focus on 'things that make people happy' and film various activities occurring alongside the music.

Diary post 8

This week i completed my story-board for my music video, and the design sketches for the digi-pack inside ,back and front cover. Whilst creating the story board i  included details about the different camera angles,shots,speeds and movements i intended to use alongside sketches to provide a general idea of the scene i hope to recreate. Storyboarding helped me to consider the props i'm going to need such as the actresses costume, candles and also encouraged me to consider which graphics i can use to add effects to the video- however this means that i may have to use a green screen.
As i will be shooting some of the music video outside, good weather conditions will be necessary , and i will need to shoot at the right time of day in order to achieve good quality lighting.
Sketching the designs for the digipack was quite helpful in establishing a theme which i can follow through and branch off from later on. I intend to get feedback from my peers upon my designs, and hopefully i can use this to improve and add more to the inital ideas.

diary post 7

I have been writing my proposial for my music video which i hope to complete soon. This consists of my current ideas for the themes, mise en scene, costumes, props, settings etc. I have mentioned the song that i am using, and studied the semantics of the lyrics which enabled me to understand the concepts of the story and ensure i include references to these in my own music video.
I have also began planning ideas for the costume of my actress which i want to relate to the style/theme of my music video, so i chose floaty, dark coloured materials which i hope will compliment the actress but also suit the concepts in the video suitably.

Costume being

View more presentations from chloemediag325.

Diary entry 6

Today me and two of my classmates took the Sony HVR A1E camera outside in order to shoot mini clips which allowed us to gain experience using the equiptment, and become aware how to effectively capture videos in the most appropriate lighting, focus, angle and zoom. We shot different clips, including some outside amongst the trees, throwing leaves, doing cartwheels, picking flowers. These first basic practice clips which will hopefully be fun to edit next week. After using this camera, i feel a lot more confident than before as i now have an increased level of technical  understanding and i also think that i would like to use this camera to shoot my music video due to it's leightweight form and simplicity in regards to using it.

Holiday post

Throughout the holiday i have been deciding the location and style of my music video, and i think that i'd like to create a fun video, with elements of other popular music videos such as dance routines and editing on screen.
Artists that have influenced this idea include Katy Perry, Ke$ha, Rihanna, Pixie Lott and Beyoncé. I also looked at music videos from bands such as The saturdays and the wanted who appeal to young audiences, and create energetic, dance tracks, which is the type of song i intend to use. I think that i will use a song from the pop genre.In regards to the set-up and editing of my music video, i was able to take a look at the recording equiptment currently available, and from that i decided that green screen would be something that would look professional and make the editing process easier for me.However, at the same time i want to avoid the cliche, boring effect that the green screen often creates;it can come across as lacking the originitalty that other music videos with real settings portray.
Therefore, i haven't made any final decisions, and i have been considering perhaps shooting some parts of the video on locations around London which isn't too far, but interesting and fresh. As well as london I knew that shooting at my home would save money and time via travel, and also enable privacy during shooting, which would be more difficult in public places such as Central London.

Diary week 5

I have been looking at iconic music videos, and taking screen shots which have helped me build ideas of potential themes/locations for my music video. I have been able to make final decisions about the style of my music video from doing this, so it's proved very useful. I need to still analyse song lyrics.

Diary week 4

I have taken pictures of the equipment I could possibly use whilst creating my music video.
Being able to take a look at the equiptment has helped me further plan what my music video is going to be like, and what i can use to create the right effects.Initally i thought that i might choose an adventourous outdoor setting, but after looking at videos created by other past students, i think it could be better to use green screen, so that i can edit/reshoot easier without having to keep returning to far out locations which might slow down production.
I have also created a reverse storyboard which consists of screen-shots ofBoat beam- Rain pauly, with discussion on its camera movement, editing and technique. I specifically chose this video as i personally enjoy it, and i think that the use of different camera angles such as underwater make an interesting video which i'd like to use as inspiration for my own.

Diary week 3

I have now analysed the music videos of Beyonce 'Run the world', Nicki Minaj 'Superbass and Bruno mars 'The lazy song'. I have uploaded my analysis of each video as a prezi.
As well as this, I have analysed the album magazine adverts of various artists, all slightly diffeerent to broaden my ideas.
This, along with the 3 digipack covers has provided me with a good insight in the codes and conventions and certain styles of real-world products which will help inspire and direct me when I come to create my own product.

Diary week 2

29/6/11

I have been carrying out research which will help me build a stronger idea for my music video. An inspiration page has been added to my blog which hopefully will inspire me whilst creating my own. I have decided that it would be beneficial to me to use green screen whilst recording, as this will make the editing process easier, and also enable a professional feel to my video.

Diary entry 1